StartUp UK Award

TechWitch has been named a finalist ahead of the London final of the StartUp Awards.

The UK StartUp Awards was launched to recognise the booming start-up scene across the UK which has accelerated over the last few years with over 900,000 new businesses founded in the UK in 2023, a 12% increase from the year before.

Over 900 businesses have been shortlisted for this year’s UK StartUp Awards and the contribution of these firms – all of which were started in the last three years – is significant, having created nearly 6,000 new jobs since they were established and generating annual sales of £480 million.

TechWitch is a tech consultancy that is run by Carole McNally, an Autistic woman who has been in tech for 20 years and partners with an demploys other neurodivergent people. The business has been nominated for the Social Enterprise StartUp of the Year Award in London.

Carole, founder of TechWitch, said: “We are humbled and delighted by this recognition, which affirms our mission to create an inclusive tech industry alongside our sister company, EnterTech – a CIC empowering young neurodivergent females through tech education and support

Supported nationally by ScoreApp, GS1 UK, Starling Bank, OVHcloud, GiftRound, Airwallex, the programme will celebrate the achievements of the amazing individuals who have turned an idea into an opportunity and taken the risk to launch a new product or service.

The cohort of finalists will be considered for the regional prizes by a panel of seasoned judges with experience founding or supporting entrepreneurial ventures. The winners from each region will then be invited to the first UK final taking place at Ideas Fest, the Glastonbury for Business festival in Tring, Hertfordshire on 12th September 2024.

Professor Dylan Jones-Evans OBE, the creator of the UK StartUp Awards, said:

“Start-up businesses are the lifeblood of any economy, being responsible for new jobs, innovation and wealth creation across the UK. All the finalists this year represent the best of

those entrepreneurs who have spotted an opportunity and through their sheer hard work, talent and perseverance, have created amazing new businesses that are creating real impact in their sectors. Building on the success of previous years, we are now looking to identify the ‘best of the best’ with all the finalists who win their category in their region going on to represent their region at the first ever UK National StartUp Awards final later this year”.

The UK StartUp Awards was created in collaboration with the team behind the Great British Entrepreneur Awards, one of the most successful awards programmes in the UK. The UK StartUp Awards are running for the third year after launching in 2022.

This year’s regional UK StartUp Awards finalists can be found online at

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Carole’s session at new stars of data

Carole emphasises the vital role of including the neurodiverse community in our conversational experiences. Embracing neurodiversity is not just a choice but a necessity for digital inclusivity. Discover how Carole’s insights go beyond the basics, offering a step-by-step guide to elevate your chatbot with multimodality—from text to voice and visuals.

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